The Service Buyer is defined as the party that outsources operations and places an RFP (request for proposal) for 3rd party BPO services. The primary motivation includes a desire to cut costs, mitigate business liabilities, increase market share and increase service variety offered to clients.
Culture is one of the major barriers of successful offshore outsourcing. The cultural barriers should be dealt with in an understanding to succeed in offshore outsourcing. A brief look at the cultural and business practice shows that western countries like USA and UK adopt individualistic approach while Latin America and Asia follow collective culture.
uFathom is an international outsourcing marketplace focusing on the development and implementation of B2B offshore partnership services for small and medium enterprises. The company is a global trade center for corporate offshoring, outsourcing and freelance jobs.